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Eva Longoria is getting ready to #RockThatLockdown Lavida Loca, as she co-hosts a Cinco De Mayo virtual benefit concert raising funds for farmworkers. (12:00pm PT 3:00pm ET https://altisimolive.com/)

Eva Longoria co-hosted this event to help raise at least $3M to support farmworkers in the U.S. and Puerto Rico during the coronavirus pandemic.

Latin music icon Marc Anthony is set to kick off the first virtual music festival to raise money for the Farmworkers' COVID-19 Pandemic Relief Fund and help nearly 3 million farmworkers who have served as essential workers during the coronavirus pandemic, according to event organizers.
The "Altisimo Live!" benefit concert, which will be co-hosted by actress and producer Eva Longoria, will be live-streamed on Cinco de Mayo, Tuesday, starting with a tailgate at 3 p.m. ET and musical performances at 7 p.m. ET.

The concert hosts an all-star Latino lineup which including music legends such as Emilio and Gloria Estefan, Maná, Los Tigres del Norte, Juanes, Carlos Vives, Gloria Trevi, Los Lobos, and Alejandro Sanz, as well as chart-topping artists such as J Balvin, Maluma, Anitta, Luis Fonsi, Sech, reggaeton duo Wisin y Yandel, boy band CNCO, Nicky Jam, Becky G., Tainy and Elvis Crespo.

Latino celebrities such as actors Andy Garcia, Diane Guerrero, Kate Del Castillo, Rosario Dawson, Sofia Vergara, Luis Guzmán, Edward James Olmos, comedian Cristela Alonzo, and many other artists are also set to participate in the history-making event, according to concert producers.
Labor leader and civil rights activist Dolores Huerta and her daughter, Camila Chavez, executive director of the Dolores Huerta Foundation, will also participate in the event.

Other musical guests include Steve Aoki, Italian trio Il Volo, Farruko, Lila Downs, La Energia Norteña, Fonseca, Frankie Negrón, Ivy Queen, Justin Quiles, Larry Hernandez, Sandra Echevarria, Howie D of The Backstreet Boys and Tito Puente, Jr. Musical duos Gente De Zona, Jesse & Joy and Zion y Lennox are also set to perform.

"People want to be a part of this. A lot of artists do not want to be left out and we think that's going to bring up the value just to a whole other epic level," Ruiz said.

"This is an endeavor of incredible heart for an incredible cause that automatically just touches everyone's hearts because we know that our farmworkers are often overlooked," said Manny Ruiz, co-creator of "Altisimo Live!" and one of the concert's executive producers. "This is the time to change that.”

The coronavirus crisis prompted renewed attention to farmworkers’ critical role as people initially found empty supermarket shelves cleaned out by those stockpiling food supplies and shelter in place.

"Farmworkers are the heart of our food supply chain. If farmworkers are not well and cannot do their work, then we all face grave danger," said Monica Ramirez, founder, and president of the advocacy group Justice for Migrant Women. "Farmworkers nourish our nation and with this event, we are helping to nourish the spirits of our community. Farmworkers want us all to know that it is important, that they are supported to continue to go to work.”